So you’ve made the RIGHT choice that you need to be online, cuz this is honestly the best time to be! Say YES.
You’ve also decided what your online business/blog is going to be about a.k.a your niche.
We’re looking to build a real business here, and to establish authority in your niche so a well-crafted website with high quality, original content is key.
Yes, it does require a small investment, but you can get started for as little as $20 or less. You cannot skip this method. Having a website is critical to this system, but the investment will pay for itself.
Technically you could start with a blog on Blogger or Tumblr or WordPress.com, but once you start making some money, you’ll want to switch everything over to your own domain, which could be a real hassle down the line. You’ll lose traffic, and will have to start building links from scratch, etc. It’s not ideal, so try to find the money for a domain and hosting, if possible.
Well, now then is the time to choose your domain name… let’s get started!
How To Choose A Domain Name
Your domain name is kind of like your website’s street address. It tells computers where your website resides.
Don’t try to get too cute. Most of the “perfect” domain names in your niche will already be long gone by now, as will most of the major keyword domains. So, you’ll need to get creative, but not over-the-top.
Once you get an idea of what you want your domain name to be, you can use this tool called WordHippo to find new words that are similar/opposite to the ones you chose.
Let’s say you’ve chosen the basket weaving niche. You want a domain name that lets people know what your site is about without getting so cute or crazy that people don’t remember the site or just avoid it altogether because it seems unprofessional.
Some examples might be:
I haven’t looked to see if any of these are available or not, I just came up with them off the top of my head. They’re purely meant to be examples of professional domains one might choose.
Check The Availability
You can check if the domain you want is taken and who has taken it using https://who.is
You can also use this tool called Namecheckr to find out if your brand name is available as a domain name and as social media handles.
PS: You can still have a modified version of your domain name as your social media handle.
Examples of bad domains:
- DreamWeavy.com (a silly play on “dream weaver”)
- BasketWeevil.com (weevil sounds like “weaver”)
These domains, while they might be cute and kitschy, would not seem professional to the average visitor. They wouldn’t be memorable, because people would be thinking of the original words (like dream weaver) and might have a hard time remembering the play on that word that you used.
Some Tests To Perform On Your Domain Name
Ask A Friend
Hopefully, you’ve come up with a few names that you like. Now is the time to call up your friends and share your name with them.
Ask them what comes to their mind when they hear the name.
Sometimes, there may be something very obviously wrong or strange with your name that you might miss to see, and, your friends might see it in the first glance!
This is a cool test.
Now that you’ve got your friends’ approval, go ahead and call another one and ask them to spell your domain.
If your domain name was heard on a radio, would you be able to remember it?
The goal is for it to be easy to hear and easy to understand.
Imagine when you are networking and you have to tell someone your website address, you don’t want them to HAVE to take a book/phone out because it is so complex that they won’t remember it or worse, not even get it!
Finally, make sure that you are not violating any Trademarks by registering a domain.
Check out Trademark247.com for an easy way to search for existing registered U.S. trademarks.
Where to register your domain?
A lot ofpeople use NameCheap(including myself) to register their domains because they are affordably priced and have coupons every month, but you can also register with GoDaddy.com or any other registrar you choose.